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Explore New York City through the lens of a Leica in a series of events taking place during PhotoPlus Expo, hosted at Leica Store New York SoHo from October 25 - 27. Photographers from all backgrounds and levels are welcomed to participate in our master lectures and daily programming.

Leica-on-Loan Program | Offered Daily
Take a Leica camera and lens for a spin with our complimentary Leica-on-Loan program, offered on a first-come, first-served basis. SD card, credit card and valid ID required to participate in the loan program.

Portrait Studio Shoot | Offered Daily
Have your portrait taken by a Leica Pro Specialist with the new Leica S3. Portraits will be printed on-site for participants to take home, courtesy of Moab. View the list of dates and times below. 

Light, Location & Leica Photowalk with Doug Menuez | October 26, 2018  4:15PM-6:00PM
Learn how to leverage the golden hour to create environmental portraits on the beautiful Javits Center rooftop, taught by renowned documentary and commercial photographer Doug Menuez. From dialing the right camera settings to capturing the soul of your subjects, Menuez will provide tips on how to achieve stellar results under natural light, using a model as the subject. A selection of Leica SL full-frame mirrorless cameras and lenses will be available on loan on a first-come, first-served basis. A valid ID, credit card and SD card are required to participate in Leica’s complimentary loan program. Meet at the Javits Center by 4PM to secure a loan.

Click here to register.

Schedule of Events at Leica Store New York SoHo

Date & Time



Thursday, October 25, 2018 | 2:30PM - 4:30PM

Leica Pro Specialist

Portrait Studio Shoot  

Thursday, October 25, 2018 | 5:30PM - 6:30PM

EJ Camp

Discover the Power of the Leica S (Typ 007) Lecture

Friday, October 26, 2018 | 11:30AM - 1:30PM

Leica Pro Specialist

Portrait Studio Shoot

Friday, October 26, 2018 | 5:30PM - 6:30PM

Bruce Gilden

Exclusive Evening Lecture

Saturday, October 27, 2018 | 1:00PM - 2:00PM

Adam Marelli

How to Travel with your M Camera Lecture

Saturday, October 27, 2018 | 3:00PM - 5:00PM

Leica Pro Specialist

Portrait Studio Shoot

Registration is not required to attend the events at Leica Store New York SoHo. However, seating is limited for all evening lectures.


Leica Store New York SoHo
460 W Broadway
New York, NY 10012

Store Hours:
Thursday, October 25 | 10AM – 6PM
Friday, October 26 | 10AM – 6PM 
Saturday, October 27 |  11AM – 7PM

Please note: Leica Store New York SoHo will close at regular store hours but will remain open indoors during the master lectures. Participants must arrive before closing hours to attend the talks. 

About Moab
Moab by Legion Paper provides the value of a major brand wrapped in the intimacy of a rural culture. With product names like Entrada, Lasal, Juniper and Slickrock, it doesn’t take much to see the source of our inspiration.  Founded in Moab, UT surrounded by the endless red rock wonders of Arches and Canyonlands National Parks, the Colorado River and the LaSal Mountains, Moab continues to rely on that inspiration by developing premium archival solutions for digital photographers and artists. Follow Moab on Instagram at @MoabPaper.

Discover Leica during PPE 2018

10/25/2018 - 10/28/2018
New York City